Revenue Sources
Merchant Commissions
65%
Partnership Fees
20%
Premium Features
10%
Advertising
5%
Unit Economics (Per Transaction)
Based on a standard ₹100 mobile recharge transaction
₹100
Customer Pays
ZERO FEES
+₹3.00
Operator Commission (₹3)
-₹1.00
User Cashback (Retention)
-₹0.25
Tech & Gateway Costs
-₹0.75
Staff & Maintenance
₹1.00
NET PROFIT (Before Tax)
Scale Math (10M Monthly Users)
- Monthly Transactions: 2CR
- Monthly Revenue: ₹6 lakh
- Annual Profit (30% Margin): ₹2 lakh